Module 4 – Know your Company’s Vision
You may want to print it and save it in a 3-ring binder along with the other modules.
Objective: Knowing your company’s Vision is a key element of your success. Using this information gives you a place to develop and shine as a valuable team member of your company’s success by using your unique gifts, skills and talents.
Modules 1 through 3 worked with The Passion of MAGNETIC Sales & Marketing. We explored knowing yourself, knowing your customer, and knowing your Company’s brand promise.
Modules 4 through 6 work with The Vision of MAGNETIC Sales & Marketing. We will explore knowing your company’s vision, knowing your personal success vision, and knowing your products and services.
Knowing your company’s Vision is a key element of your success. Using this information gives you a place to develop and shine as a valuable team member of your company’s success by using your unique gifts, skills, and talents.
Some companies have a difficult time differentiating a vision from a mission – not just in wording, but in the concept. A mission is a statement of why an organization exists. A vision is a set of ideas that describe a future state. A good vision gives you a sense of inspiration and stretches the imagination. Most people don’t know their company’s vision or they don’t understand it. They may feel so disconnected from it that they can’t explain how it relates to their job. The vision should not be hard to understand – either for customers or especially for employees.
When your Core Passion Codes drive your aligned and engaged energy, skills and talents, you are better able to support your company’s vision. You become very magnetic as you do what you do. When you believe in your company’s vision your personal Core Passion Codes have a target to focus on. This focused energy becomes magnetic and draws your clients to you so they can be part of the vision you feel so passionate about.
In your Activity Journal, write the current Vision or goal for your company. If you don’t know what it is, this is the time to find out and connect to your company’s Vision.