
What do I need to know to best communicate and listen by adjusting my point of view (BE) and my actions (DO) ?
A Love Affair with Money
Love and money are the same frequency! Whether it’s love or money, everyone manifests. Some manifest abundance. Others manifest lack. If you don’t have what you want in either love or money (or both), examine your thoughts and emotions. Ask yourself, “How did I manifest this
Throughout our life, most of us have had a love/hate relationship with money. I believe it’s important to have a loving relationship with money and what better way than to have a love affair with money. Many of us say we love money; but when we get it, we can’t keep it, or we can’t let go of it. Either way, we don’t have a balanced loving relationship with money.

To examine your beliefs and values about money, – where you are now and where you want to be – envision a first date with “Money”. Let’s imagine you are going on match.com to find your ideal money mate. You are very anxious to develop a relationship with this energetic source of joy.
Now that you’ve chosen to enroll in finding this money source, you can move to the next level of developing a relationship. Before you start a love affair, you must go on a first date. Let’s create a fantasy conversation with “Money”.
Imagine, you’re meeting at a restaurant for your first date. You are feeling a little nervous. You introduce yourself and start with small talk. As the date progresses, Money starts to ask you some deeper questions. “Why do you want to be with me? What do you value about me? How do you talk to me when I’m with you? How do you talk about me when I’m not there? How do you plan to keep me interested and coming back to you?”
I have done this scenario with groups where one person is Money and the other person is on the date with Money and answering the questions. It brings up a lot of emotion and deep subconscious thoughts. To understand your relationship with money, you need to tap into the many feelings, fears and beliefs that are deep within you.
Abundance is a natural state. There is no shortage except in your own mind. When you apply the principles of receiving, infinite love and money is potentially available to all. Your relationship to money is connected to all your relationships. Wealth is not just about money, it is a state of mind. It involves being rich in every area of your life including your work, financial, relationships, family, health, and spiritual life. Wealth comes from understanding and engaging the emotions behind the money. As my sister, the CPA, says, “Every decision we make . . . has financial ramifications.”
I choose to live in joy with the abundance of love and money in my life. As I deepen my love affair and relationship with money, a new Adventure begins . . .
Want coaching?
Coaching packages are available to explore your love affair with money.
Coaching includes 3 hours of virtual live 1-on-1 calls.
The Hundredth Monkey
The hundredth monkey phenomenon refers to a sudden spontaneous and mysterious leap of consciousness achieved when an allegedly “critical mass” point is reached. Even though there is really no evidence for the hundredth monkey phenomenon, I believe when critical mass occurs, the world comes to a crossroads. At this point, there is a new awareness, and a field is strengthened so that this awareness is picked up by almost everyone. I experienced this phenomenon and it was magical.
It was spring of 2006 and I had just joined a businesswomen’s group in Washington D.C. The group met four times a year and the members were from different parts of the country. They were highly successful in their businesses. I remember walking into the first meeting feeling a little intimidated by these powerful women. They were genuinely nice and welcoming and asked about my business. I had just launched the Core Passion Assessment a few years earlier and was consulting with small businesses. After I told them about my business, they were very nice and said that it was interesting, but I could tell they weren’t really interested. At that time, no one was talking about passion in business.
Later that spring I even went to Greece to an international businesswomen’s conference. Again, everyone liked me but did not really take what I was doing seriously. In July, I again went to Washington D.C. for a conference. The weather was hot and steamy, and during our free time I got the opportunity to personally know many of the women. I loved talking to them and I learned it does not matter how much money you make; the challenges of life and business are the same. They were very successful, but they had the same problems as everyone else.

In 2006, Stephen Covey published his book, The Eighth Habit. In this book, he was one of the first influential people to talk about passion in business. He said when you engage in work that taps your talent and fuels your passion, you find your voice, your calling, your soul’s code. Until that time, passion and business were never talked about in the same sentence.
By the fall of 2006, I felt a distinct difference in how people responded to my work. They were extremely interested and wanted to know more. What changed? I was not saying anything different but the awareness about passion in business must have hit critical mass. I doubt everyone had read his book but there was a change in the air.
Within the eight months from spring until fall of 2006, the energy shifted and passion moved with a mysterious leap into the consciousness of business. I was excited because I was finally taken seriously.
When an unexplained phenomenon happens, we try to find a credible reason. I believe Stephen Covey’s book was one of the prompters of passion in business. I also believe it was time and the universe worked its magic to make it happen! A new Adventure began for me and it continues today!
Gift of the Manifestation Code
Bringing unrelated things together at the crossroads is where innovation happens. It’s the magic of people coming into our life at just the right time. It was the unlikely pairing of technology and passion that resulted in the Manifestation Code.
I met Rias van Wyk, technology expert from South Africa, when he was a professor in the Management of Technology Master’s program. My business partner used my business as the subject of her master thesis. There were a few professors including Rias that sat on the jury to judge all of the theses. At the judging, a couple of the professors questioned the work of Core Passion and its validity. These professors were world famous leaders in technology and I was bringing something new to the world for them to judge that was not technology. The lesson for me was to stay in my truth and believe in what I had created. The thesis ultimately passed with a good grade.

Rias had just finished writing his book on the theory of technology describing matter, energy and information and their interrelationship. He called it a Unifying Code. He ultimately became a client and got to experience the Core Passion Assessment, not just read about it. It was at that intersection that two different fields, technology and passion, came together.
He gave me the gift of the Manifestation Code . . . M = I + E2.
Rias told me that his work in technology was the same concept I worked with in a creative human context. Rias’ formula breaks through old paradigms and beliefs by connecting to the natural flow of creation. M is the manifested matter.
I is the identified intention. E2 is the fuel (emotion) used to manifest. Conscious manifesting requires a very high-octane fuel. I call this high-octane fuel Core Passion. It’s the energy that drives you to do what you do and go where you’ve never gone before. This formula has been unconsciously and consciously used since the beginning of time. It is the formula of creation.
What I intuitively knew, Rias put into a formula that others could believe and gave it to me as a gift. We all have unique words of wisdom to give to the world. When we believe, amazing things happen! My business partner and I wrote a paper about the Manifestation Code, How Manifestation, Emotion, and Intention Equate with the Theory of Technology. This paper was chosen to be read at a global technology conference in Washington, D.C. I am not in technology and yet, I was at a conference with technology experts from around the world. My technology business partner read the paper and it was amazingly well received.
If the energy of passion can intersect with technology, then anything is possible! It’s time to bring our new thoughts and concepts to the world. The question becomes, “What do you want to manifest?” Everything starts as a thought to create our reality. With every new manifestation . . . a new Adventure begins!
Fear can stop us in our tracks or propel us into our future. Fear can trap us with negative energies from the past. It can also be the impetus to drive us into our destiny. Fear is imagining something that hasn’t happened yet. This overactive imagination results in uneasiness, anxiety, and worry that comes from the unknown.
In the northern hemisphere, March is the month of the spring equinox which means equality of night and day. Spring reminds me of moving into a new state of being. We are waking up and emerging into light after the dark of winter. At the equinox, there is a balance of dark and light. We need to be in the dark to know the light. Sometimes we want to stay in the dark, so we don’t have to face our new future.
I have been at the crossroad of fear at different times in my life. I grew up in the energy of fear. My mother was a strong, take charge person, and did not look like a fearful person. But underneath she had many fears, especially of being alone. Growing up in this loving home I was very fortunate to have had no actual physical experiences of fear. Yet in my early adult years, I still sensed and carried my mother’s fear.
Many years ago, I was at the crossroads of encountering my intense fear. There was a woman raped and badly beaten a few blocks from where I lived with my young family. My fear was no longer underneath but rose to the surface with a vengeance. I stayed in my fear for several days not wanting to even leave my house. I felt powerless. I knew this was not how I wanted to live. It was time for me to move my fears into the light. It was time to balance my dark fears with the light of confidence.

An inner voice message came to me. I need to take karate to learn how to defend myself. I was the least likely person to study karate. I had never been in a physical fight and was not active in sports. I knew nothing about martial arts. I truly felt propelled into my new fearless future. I found my first karate teacher and learned many new things about myself. I started to see myself as strong and powerful. First in my inner being, then in my physical body. I learned how to use my energy and become aware of my environment. I learned how to kick through boards and break bricks and how to fight. Once I learned how to fight, I also learned that I didn’t have to fight to be confident and powerful.
It took me seven years to earn my black belt in karate. Now if the dark of fear comes into my life, I remember that I can balance it with my light of confidence. Spring is a new Adventure of love and light!

To walk through the fear, you first come to a crossroads. You must focus on what you want that lives on the other side of your fear as you walk through the crossroads. The word fearless means to be free of fear, to be brave. Embracing passion will give you the courage and drive to walk through your fear.
I had the honor and privilege to be included in the book, Fearless Women Fearless Wisdom. Forty extraordinary fearless women were photographed with a sword by Mary Ann Halpin, a famous Hollywood photographer. I have a sword hanging in my office that is inscribed with the words, “Fearlessly passionate – Lori”. To me, the symbol of the sword means unconquerable courage to fight the good fight and then lay down the sword in peace.
Mary Ann’s passion is to be the fearless messenger. The book is a collection of the photos and stories of how each woman walked through her fear to become fearless.The book was published and scheduled to be released at a conference in Dallas, Texas. I received my first copy of the book the day before I was to leave for the conference. I did not know most of the women in the book but there was a special luncheon scheduled for us to meet each other in Dallas. In the busyness of getting ready for the trip, I didn’t get a chance to read the stories about each woman until I was on the plane. As I read the stories, tears came to my eyes and I was in awe of the journey traveled by each of these amazing women.As we met and listened to each other’s story at the luncheon, a bond started to form. You could feel the energy in the room start to connect us all in a bond of sisterhood. I don’t think any of us anticipated the emotion and feelings that resulted from that initial meeting. We recognized the light and fearless inspiration in each other. It was a powerful meeting!In the book, each one of us shared a Fearless Wisdom to give to the world. I know the fearless passion that drives me are my Fearless Wisdom words. “When you know WHO you are, you know WHAT to do.” In our fear driven world, those who know who they are and walk with fearless passion are an inspiration and light to others. We are the peaceful warriors that can change the world. A new journey waits for all who are ready. It’s time for each one of us to walk with fearless passion.The Adventure begins . . .My adventure with ostriches taught me two powerful lessons . . . I learned we create our reality and when we believe, we can create anything we want. Even more important, I learned that you can’t live someone else’s dream.
It was over twenty-five years ago that my former husband and I sold everything and bought a hundred acre farm to start an ostrich ranch! We moved from the city to a farm about fifty miles away. I grew up in the city and never thought of myself as living in the country. My husband grew up on a farm and always wanted to move back to the country but couldn’t figure out a way to make money farming. He was a computer programmer and had a good job in the city.

At the state fair a year earlier, he met some people that raised ostriches. It was a fledging industry still in the speculative breeder’s market stage. As with any new venture, if you get in early there is the potential to make a lot of money. At that time, we met some people who had made millions and they believed that the breeder’s market stage would last another ten years. At that time, one ostrich egg was selling for $3,000 and a pair of breeding ostriches were selling for $75,000.
For a year, we researched and finally decided this was something we should do. I could see how happy this made my husband. It could fulfill his dream to be in the country and have a business that could make money. I’ve always been an entrepreneur and I got excited about the business prospects of this new industry. I didn’t realize at the time that this was never my dream. It was always his dream and I made it happen.
We had money to buy the farm but we didn’t have enough money to start the ostrich business. We needed an investor. We sold our paid off home in the city and moved to the farm believing we would find an investor. In my mind, it was so clear. I could see the person who would invest in us. He would be a millionaire who had a fascination with ostriches. But at that time, I didn’t know any millionaires. I believed the picture I saw in my mind even though it was so unrealistic that it could happen. The millionaire finally showed up in my life and he became our investor!
Within three years, the market changed and that $75,000 pair of breeding ostriches was worth $7,500. Ultimately, this dream wasn’t sustainable, so we sold everything and moved back to the city.
These two lessons were some of the most important things I have learned in my life. First, I know that I can create whatever I want! Second and most important, I know I must live my own dream!
My life is now a continuous amazing Adventure!
Questions at the Crossroads
Have you ever felt a sense of tension for no apparent reason? When a path closes and one stage of our lives is complete, we come to a crossroads. Approaching the crossroads, the inner stirrings begin. Something doesn’t feel quite right. You can’t put your finger on it, but you have a sense of impending change. During this time of uneasiness, you might have feelings of boredom, flights of fantasy (running away), anxiety, depression, or even physical disease. You might feel paralyzed, like a deer in headlights – you know something is coming, but you can’t get out of the way. Then one day, you don’t even know who you are. You used to know, but now you’re not so sure.
When a path closes, it can feel like we’re dying because our identities are threatened. When it happened to me, the stories about how I saw myself didn’t fit anymore; but I didn’t have any new ones to replace them. The questions came first. Who am I? What am I here to do? What is my purpose? Questions can be dangerous – they require tremendous courage to ask because new questions lead to new ways of perceiving. All new and original thought begins with a question, which leads to exploration.
For most of my life, I have always been busy doing. I realized that if I was going to find those lost parts of myself, I would have to be quiet and listen to the whispering of my soul and just be. Many times, just before we come to the crossroads, we fill our lives with busyness, so we don’t have to listen to that little voice whispering in our ears. I had no idea how it would look, but I felt driven to find out why I was here and what I was supposed to do.
When I stopped and began listening, my inner voice started to answer those questions I had never been able to voice before. I believe we always have choices and now I had to choose. Did I want to stay in the rut, believing I must be who I always had been? Or, do I take the risk to discover how to live following my passion and purpose? It was my choice – to stay in the pain of procrastination or to move into the possibilities of passion.

I began to understand the cycles of life. I recognized that we move from tradition to transition (crossroads) to transformation. Ultimately, transformation becomes tradition, and the cycle continues. I learned that you can’t get from tradition to transformation without spending time in transition (being at the crossroads).
Now I welcome coming to a crossroads because I know it will move me into the passion of transformation. When I feel the inner stirrings begin, I am gentle with myself as I process feelings of uncertainty, doubt, and impending change. Transition, life at the crossroads, is easier when you know there is a process with a resolution so that you can move into your transformation with confidence, clarity, and acceptance.
I have a bonus for you, limited-time access to the online Core Passion Quest Deck. It is a communication tool for you to connect to your inner wisdom and intuition. It gives you words for what your intuition is trying to tell you.
Ask yourself, What do I need to know as I move from transition at the crossroads to transformation so that I can live with passion and purpose? Click the button on the right for a FREE ONE-CARD Quest Deck Card Draw for inner wisdom.
It’s time for a new Adventure to begin!


Lori Palm, Modern-Day Muse, Global Passon Expert
p.s.

I help people who are at their crossroads. I believe, when you know WHO you are, you know WHAT to do.
Take the FREE Core Passion Crossroads Survey to learn more about your crossroads and possible next steps.
TAKE THE SURVEY
Discover more about Core Passion with the FREE course, Secrets of Core Passion on the Core Passion Academy portal called Core Passion Life.
GO TO CORE PASSION LIFE
Check out our Core Passion Assessment for a fast path to discovering yourself and answering questions like, Who am I? and What do I want?
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Welcome and Rules
Be sure to read the rules and guidelines for this community forum below.
This is a moderated forum blog and all members are encouraged to support each other with constructive, heartful, and respectful comments.
Not following the guidelines can be grounds for removing a member’s access.
BACK TO COMMUNITY
Lori Palm, Modern-day Muse and Wes Hamilton, Master Numerologist
Introductions
Tell us about yourself. Let the community know more about you and your story.
- Name
- City you live near
- Why did you decide to get out of the weeds?
- Random fun fact or trivia

What is your story?
Tell us the highlights of your get out of the weeds story in about 3 sentences.
What are your Codes of Core Passion ?
What are your top five Codes of Core Passion?
What is your biggest insight after taking the Core Passion Assessment and reading your report?

What is your new story?
Share the highlights of your new story in about three sentences.

What is your next step?
As you live your new story, what is the first step or your favorite action to get started?





























































Organizations Seeking Engagement

Core Passion provides tools, training, online learning, and personalized coaching to transform your team. The Core Passion Codes provide the authentic communication which is necessary to create the vital relationship between leaders and their teams. The results occur when the Vision is translated into team accountability and individual Actions.
PASSION – Passion? Measured. The Core Passion Assessment is a certified assessment with a 21-page report and bar chart of an individual’s 12 codes and a team report of the team’s driving forces.
VISION – Teams? Engaged. Inspire your team with a shared, cohesive vision. Build a customized program with one-on-one coaching, team communication workshops, and executive development group work.
ACTION – Training? Delivered. Select options for on-site training, online DIY learning, and year-long group workshops.
Professionals Seeking Leadership Development

Authenticity is the most important quality of successful leaders. We know that being authentic is magnetic – authentic leaders draw people to them, embody truth and create success. They value people for WHO they are and WHAT they do. This opens the door for collaborative communication, real engagement and therefore enhanced productivity and organizational success.
PASSION – Measurement of your Core Passion® Codes empowers you to connect to leadership opportunities. It presents a framework to guide you in your choices, better understand your motivations, and find meaning in almost any assignment, job, or work relationship.
PURPOSE – Understand the connection between who you are and what you do. It helps improve performance and navigate your career path in the present and into the future.
POSSIBILITIES – Explore ways to open communication and build trust. Use the power of team energy to unleash innovation and performance. Transform business challenges into exciting actions. Generate powerful results.
Individuals Seeking Personal and Career Development

The Career Seeker Roadmap has a repeatable framework for your success. It’s a 3-step process designed to help you Explore, Measure, and then Pursue many careers that may be perfect for you. You can take action by beginning your exploration with tools, videos, and journals at Core Passion Academy. We discovered that no matter what stage of life you’re in, one underlying truth remains – When you know WHO you are, you know WHAT to do.
STARTING – Graduated? Going back? Discover where to start. Take a moment to select a path that supports you. Save time, effort, and frustration. Learn where to start.
DEVELOPING – Already on the job? Ready for passion and purpose? Explore possibilities and opportunities that bring you closer to your goals. Learn where to develop.
ENCORES – Switching careers? Looking for an Encore? Create your own destiny that supports your passion and purpose. Learn where to re-invent.
Core Passion Inc Certifications
Core Passion Inc is certified as a Women’s Business Enterprise by the Women’s Business Enterprise National Council (WBENC), the nation’s largest third-party certifier of businesses owned and operated by women.
We recognize the commitment to supplier diversity that is embraced by corporations and government agencies today and we can add diversity to your supply chain.
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About the Founders of Core Passion
Lori Palm is the CEO of Core Passion Inc. The company is dedicated to the conducting and sharing of research and the creation of patented methodologies and tools that can be applied to pursuing personal and employee development related to career paths, job satisfaction, and personal and work relationships. Her diverse business experience includes earning a degree in Social Work from the University of Minnesota; achieving a Series 7 License in financial services; and creating and owning several entrepreneurial enterprises including: a production company (communications and branding), a music studio, a speakers’ bureau, and even an ostrich ranch. Her portfolio of knowledge and skills, her curiosity and passion for passion has resulted in her being recognized as a global thought leader in the measurement and application of passion to life and business.
Wes Hamilton is the V.P. of Sales and Marketing of Core Passion Inc. As the Chief Spiritual Officer, he has a unique gift of working with clients who seek measurable business results as well as individuals who are seeking the next step on their personal path towards a life with purpose. As President of Insights Consulting & Training, he weaves ancient wisdom and modern technology to create win-win outcomes. As a Master Numerologist, clients throughout the world seek his guidance and insight regarding important decisions. Wes’s expertise is developing interpersonal and intrapersonal skills to enhance the performance of human energy with leadership, collaboration, and engagement while creating a practice of work-life balance.
Together they created the Core Passion® Assessment, training programs, and the Pivot Your Destiny Membership. They use a magical process connecting people to their passion & purpose, and creating a space for them to discover who they truly are and what they want.
We are very excited to have you in the Core Passion® family! This page will have all the latest documents, graphics, videos and links that you will need to develop your business using the tools of Core Passion®. At the bottom of the page, I will date the last update and try to point out new additions or changes.
Discovery Journey – Facilitator
Setting the Frequency – Over and Under Balanced
Core Passion® Codes – Quick Study
Core Passion® Collaborative Phrases
Core Passion® Mastery 30 Day Facilitator Continuing Self-Study
Core Passion® Assessment – graphic logo to be used on website or materials
Webpage with Videos of Lori explaining the 12 Core Passion® Codes and What is Passion?
Endings and Beginnings
As we move through the crossroads, endings always bring new beginnings. Many times, we see endings as disappointments. We hold on as long as we can and can’t seem to move through the crossroads. I like to see endings as graduations. When I have completed a chapter of my life, I have learned its time to let go and move on. These transitions can involve many things like careers, relationships, and even life. They were once very important but are now complete.
The story of the phoenix teaches us the lesson of endings and beginnings. In Greek mythology, the phoenix is a mythological bird that regenerates its own life. When it felt its impending death, the phoenix would ignite itself into a magnificent fire. Later, it reemerged from its own ashes, reborn. The phoenix knows that endings always inspire new beginnings. It knows when to let go!
I have learned if I can let go when it is time, endings bring a great sense of freedom. In the past, I have held on way too long and it was painful. I knew deep down that it was time, but I did not want to accept it. I did not know what my new beginning would look like, so I felt it was safer to stay at the crossroads. I also did not know how to do endings gracefully with love and compassion.
When memories show up, I reflect on what was and what will be. It makes me think about all the other chapters of my life that have ended so I could start something new. I believe all endings and beginnings are an adventure that should be celebrated.
It’s important to remember the lessons of ebb and flow, endings and new beginnings. I celebrate each day as an amazing adventure to be lived to the fullest with passion and purpose. Endings are sure to happen because a new adventure is right around the corner. Let’s celebrate!
Seeking Career Exploration?
Bring an experiential career exploration portal to your school, the Career Seeker Academy.
Traditional education systems are designed to build your intellect. Generally, in school, the focus is on developing your knowledge and skills. This is very important but today, something is missing.
The missing element is aligning your passion with your knowledge and skills. So we created the Career Seeker to guide students in developing an awareness of the powerful energy that drives them. We show them how to use that energy with their knowledge and skills so they can make the best career decisions possible.
Career Seeker Academy delivers:
- Online learning programs
- Guided Career Seeker experience
- Companion Journal PDF
- Do-it-Yourself (DIY) Video Modules
When a student takes their first step towards a new career with career exploration they become a Career Seeker. Before they can imagine a perfect career they need to know what to look for. Career Seeker Academy has a simple process to discover it.
The Career Seeker Roadmap has a repeatable framework for success. Each curriculum begins with EXPLORE, evaluates with MEASURE, and creates action with PURSUE.
We discovered that no matter what stage of career exploration a person is in, one underlying truth remains-
When you know WHO you are, you know WHAT to do.
Stages of Career Exploration
Have your students ever explored the deeper aspects of who they are and what their driving forces want them to accomplish as they grow and change? What stage of career exploration are your students in now?
Explore
Students will be guided to Explore the deeper energies of their personal Core Passion that is driving them to succeed in a career. They will explore with online learning and D-I-Y videos.
Measure
Students will Measure and align their personal driving forces of passion with possible career opportunities. They will measure with online assessments and customized reports.
Pursue
Students will pursue their future career choices with confidence knowing they are using this powerful system to align their passion and purpose to make their future career choice successful. They will pursue career exploration with guided Career Seeker experiences and activities.
About Career Seeker Academy
Welcome to Career Seeker Academy. I’m Lori Palm, and along with Wes Hamilton, we are the global experts in the measurement of passion and applying it to career and workplace development. We created and developed a valid and reliable tool to measure your inner passion…what drives you, and a proven system to give you words for your “Why?” –why you do what you do. When you know your WHY, you can move forward with inspiration, clarity, and direction on any path you choose.
So what is our WHY? WHY did we decide to move forward to focus on helping people find their dream career? We discovered a major problem in today’s Career Seeker search! The problem for people today is finding a career that will be engaging, practical, prosperous, and truly fulfilling. Career Seekers donít want to settle for just any career today. As we became more aware of this overwhelming problem in today’s culture and economy, we set out to find solutions.
The missing element is aligning your passion with your knowledge and skills. So we created the Career Seeker Academy to guide students in developing an awareness of the powerful energy that drives them. We show them how to use that energy with their knowledge and skills so they can make the best career decisions possible.
Our vision is to provide a fresh, valuable new perspective for you that will enhance what you already know about yourself and your intended career direction. We are going to take you on a journey to explore, measure and pursue the key elements of WHO you are and WHAT you want to do.
Get Started
Build a customized experience for your organization! Career Seeker Academy features include:
- Career Seeker Curriculum
- Core Passion Assessment and curriculum
- Career Seeker mobile app
- Branded portal
- Coming soon: MAGNETIC Sales & Marketing curriculum
- Portal administration for teachers and administrators
Recommended paths include:
- Self-study
- Classroom
- Workshop
- One-on-one coaching
Call 612-388-9220 for a conversation and an institutional quote.
Seeking Engagement?
The Career Seeker Academy provides tools, training, online learning, and personalized coaching to transform your team.
Teams are made up of individuals with diverse skills and interests. Teams succeed when those individuals can talk about themselves and understand what others have to contribute so that communication is authentic.
The Career Seeker Academy tool, Passion-Vision-Action, helps people embrace the vision and instill common values. This is as much an art as science. The Core Passion® Codes provide the authentic communication with the language of Core Passion which is necessary to create the vital relationship between leaders and their teams. The results occur when the Vision is translated into team accountability and individual Actions. The teams continue to learn and evolve together.
Are you a leader searching for team engagement training that will:
- Develop collaboration
- Build authentic communication
- Generate powerful results
Take a deeper dive into Career Seeker Academy
When a leader takes their first step towards improving their team with team development your and your team become Career Seekers for success. Have you ever imagined what a successful, productive, and engaged team looks like? Would you like a simple process to discover it?
The Career Seeker Roadmap has a repeatable framework for success. It’s a 3-step process designed to help you Explore, Measure, and then Pursue many opportunities that may be perfect for your success.
We discovered that no matter what stage of business development you’re in, one underlying truth remains-
When you know WHO you are, you know WHAT to do.
The Passion-Vision-Action tool is a key part of the curriculum in Career Seeker Academy programs. This tool is a series of unique activities to integrate and apply the Core Passion Codes to achieve powerful results.
The Passion-Vision-Action triangle is an energetic form to create success. Each point of the triangle must be utilized with equal attention and energy.
Passion
Passion? Measured. The Core Passion Assessment is a certified assessment with a 21-page report and bar chart of an individual’s 12 codes and a team report of the team’s driving forces.
Vision
Teams? Engaged. Inspire your team with a shared, cohesive vision. Build a customized program with one-on-one coaching, team communication workshops, and executive development group work.
Action
Training? Delivered. Select options for on-site training, online DIY learning, and year-long group workshops.
About Career Seeker Academy
We created and developed a valid and reliable tool to measure people’s inner passion, what drives them, and a proven system to give them words for their WHY –why they do what they do. When you know your WHY, you can move forward with inspiration, clarity, and direction on any path you choose.
Our vision is to provide a fresh, valuable new perspective for people that will enhance what they already know about themselves and their intended career direction. We are going to take you on a journey to explore, measure and pursue the key elements of WHO you are and WHAT you want to do.
Get Started NOW. It’s time!
Here is more information to engage your team. Build a customized experience such as training, keynote, and one-on-one coaching for your organization! Programs include:
- Career Seeker
- Leading with Passion
- Building Passion-Driven Collaborative Teams
- MAGNETIC Sales & Marketing
- Creating a Culture of Engagement
Call 612-388-9220 for a conversation and a quote.
Seeking Direction?
In a nutshell, Career Seeker Academy has answers for you. You will learn more about yourself to support your career exploration.
Are you searching for career opportunities that will:
- Peak your interest
- Inspire your passion
- Fulfill your dreams
You can take action by beginning your exploration with tools, videos, and journals at Career Seeker Academy.
- Quick Exploration – Career Seeker App for mobile devices
- Deeper understanding of yourself – Core Passion Assessment
- Comprehensive career exploration that builds on the Core Passion Assessment – Career Seeker
Take a deeper dive into Career Seeker Academy
When you take your first step towards a new career with career exploration you become a Career Seeker. Have you ever imagined what the perfect career for you would look like? Would you like a simple process to discover it?
The Career Seeker Roadmap has a repeatable framework for your success. It’s a 3-step process designed to help you Explore, Measure, and then Pursue many careers that may be perfect for you.
We discovered that no matter what stage of life you’re in, one underlying truth remains-
When you know WHO you are, you know WHAT to do.
STAGES OF LIFE
Have you ever explored the deeper aspects of who you are and what your deeper driving forces want you to accomplish as you grow and change? What stage of life are you in now?
1. Starting
Graduated? Fresh start? Take a moment to select a path that supports you. Save time, effort, and frustration. Learn where to start.
2. Developing
Already on the job? Ready for passion and purpose? Explore possibilities and opportunities that bring you closer to your goals. Learn where to develop.
3. Encores
Switching careers? Looking for an Encore? Create your own destiny that supports your passion and purpose. Learn where to re-invent.
About Career Seeker Academy
We created and developed a valid and reliable tool to measure your inner passion, what drives you, and a proven system to give you words for your WHY -why you do what you do. When you know your WHY, you can move forward with inspiration, clarity, and direction on any path you choose.
So what is our WHY? WHY did we decide to move forward to focus on helping people find their dream career? We discovered a major problem in today’s Career Seeker search! The problem for people today is finding a career that will be engaging, practical, prosperous, and truly fulfilling. Career Seekers don’t want to settle for just any career today. As we became more aware of this overwhelming problem in today’s culture and economy, we set out to find solutions.
Traditional education systems are designed to build your intellect. Generally, in school, the focus is on developing your knowledge and skills. This is very important but today, something is missing. The missing element is aligning your passion with your knowledge and skills. So we created the Career Seeker Academy to guide you in developing an awareness of the powerful energy that drives you. We show you how to use that energy with your knowledge and skills so you can make the best career decisions possible.
Our vision is to provide a fresh, valuable new perspective for you that will enhance what you already know about yourself and your intended career direction.†We are going to take you on a journey to explore, measure and pursue the key elements of WHO you are and WHAT you want to do.
Get Started NOW. It’s time!
Are you ready to change your life for the better? Begin your Career Seeker journey with the Career Seeker program. Select the NEXT STEP button below to learn more and purchase the program.
- First, you will be guided to Explore the deeper energies of your personal Core Passion that drive you to succeed in a career.
- Second, you will Measure and align your personal driving forces of passion with possible career opportunities.
- Third, you will Pursue your future career choices with confidence knowing you are using this powerful system to align who you are to make your future a success in your career choice.
Are you at a crossroads looking for direction, passion, and purpose?
Discover a simple process to first learn who you are and what is important to you. Then discover which career opportunity is the best fit to support your life and fulfill you.
Who needs the Career Seeker?
- High school students seeking a career field
- College students choosing a major
- College graduates searching for a job and career
- People changing careers or re-entering the workplace
- Military personnel re-entering civilian life and aligning new skills for a career
- Professionals looking for tools to increase employee engagement
What are the challenges you encounter at the Crossroads?
- Clarity of WHO you are with self-awareness
- Clarity of What you want for a career
- Language to explain your struggles
- Self-awareness of Passion and Purpose
- Confidence in making career decisions
- Techniques to weigh career options for best fit
How does the Career Seeker benefit you?
- Measures passion for customized career exploration
- Helps you make informed career decisions
- Empowers you to connect with career opportunities
- Evaluates career opportunities for best fit
- Helps you find meaning in almost any job
- Increases your engagement with a company
- Increases your employability
What do you as a Career Seeker graduate bring to an organization?
- Deliver better performance
- Achieve higher productivity
- Exhibit higher creativity
- Demonstrate higher collaboration
- Award-worthy results
- Higher employment retention
- Greater satisfaction
Get Started
Need a career? Find your passion with a three-step process of explore, measure, and pursue.
Find out who you are and what you’re here to do. Discover how a career opportunity fits for you before jumping in. Use a proven process to rate each career opportunity to find the best career for you.
Includes:
- Online Learning Programs
- Guided Career Seeker experience
- Companion Journal PDF
- Do-It-Yoursef (DIY) Video Modules
Pre-requisite: Core Passion Assessment with a 21-page report. A great value at $90 US.
The Career Seeker guided experience begins with the Core Passion Assessment and launches you into the Career Seeker Curriculum.
CAREER SEEKER PROGRAM
$260 US
Here are the steps to follow to get started on your adventure.
- Purchase the Core Passion Assessment and the Career Seeker. Select the BUY NOW button above to view the Career Seeker product. Be sure to add the listed Core Passion Assessment to your cart too by selecting it at the bottom of the product page.
- After your purchase, select the ENTER MY CAREER SEEKER button at the top of your Thank You page. Watch for an email with your login credentials. Note if you start later, simply select LOGIN on the menu to begin.
- After you enter the My Career Seeker portal, you will see the Welcome page first. Continue the program by clicking the red Next arrow button on the top right of the page. After the introduction instructions, you will begin your Core Passion Assessment and then continue to the Career Seeker content.
Passion? Measured.
The Career Seeker Academy is the global leader in the measurement of passion and applying it to career/workplace development and life’s decisions.
In a nutshell,
The Core Passion Assessment is a certified and validated self-assessment tool that empowers individuals to discover their Core Passion, the energy of their unique personal drivers. This assessment measures and reports the energy driving behaviors, desires, and performance in professional and personal life with a robust individualized 21-page report including a bar chart of 12 Codes.
The Core Passion® Assessment is a great value at $90.00.
Let me tell you more.
The Core Passion Assessment is the only tool available that measures an individual’s passion and allows the application of that data to career opportunities and life’s decisions.
This validated assessment determines which of the 12 unique Core Passion Codes best describe the energies that drive them to do what they do. The discovery of their own personal Codes becomes a powerful resource for guiding the individual to expand their self-knowledge and apply their new understanding to opportunities and decisions that will allow them to be the best they can be at work and in life.
A robust 21-page report is generated for the individual that includes:
- Core Passion Profile graph of an individual’s 12 Core Passion Codes—the Top 5 and 7 Supporting Codes
- A detailed summary of each of their unique Core Passion Codes
- Core Passion Matrix highlighting each of the 12 Codes
- Core Passion Quick Study Guide that accelerates the application of the data
- The background of the Core Passion Assessment, including who developed it, why it was developed
Are you ready yet?
The Core Passion® Assessment is $90.00, you are worth it.
Here is more information so you can decide.
The Core Passion Assessment experience can be customized and the reports configured for large group settings. There is also a team report of the team’s driving behaviors by Code. The assessment can also be easily incorporated into existing Career and Employee Development curricula.
Career Seeker Academy begins everyone’s journey with the Core Passion Assessment. It is the prerequisite for all programs. Everything starts with PASSION!
Passion Vision Action Process
Once you know your Core Passion Codes that drive you, you can move through the process of developing and creating your career and your life. We’ve developed a profitable system for moving energy – there are three powerful energy points for creating success. It all starts with Passion:
- PASSION – the powerful Core Passion energy that drives you
- VISION – the burning desire energy to achieve something you value (profits)
- ACTION – a series of focused activities to create movement necessary for profits to happen
Get Started
The Core Passion® Assessment is always the same price and always a great value at $90.00.
Have a team? Call 612-388-9220 for a quote.
Next Steps
- Purchase the Core Passion Assessment. Select the BUY NOW button above to add the Core Passion Assessment to your cart.
- After your purchase, select the ENTER MY CAREER SEEKER button at the top of your Thank You page. Watch for an email with your login credentials. Note if you start later, simply select LOGIN on the menu to begin.
- After you enter the My Career Seeker portal, you will see the Welcome page first. Continue the program by clicking the red Next arrow button on the top right of the page. After the introduction instructions, you will begin your Core Passion Assessment and then continue to the Library of Career Seeker content.


Pursue Opportunities. Focus Results.
Students will pursue their future career choices with confidence knowing they are using this powerful system to align their passion and purpose to make their future career choice successful. They will pursue career exploration with guided Career Seeker experiences and activities.
Outcomes that add value for the student during their journey:
- Empowers the ability to connect with career opportunities
- Energizes focused action
- Inspires self-awareness of passion and purpose
Career exploration results that provide immediate feedback include:
- Career Opportunity Report listing a career opportunity’s details that need additional clarity
- Personal Learning Program to plan for additional education and training
- Career Readiness Plan to map out a series of jobs leading up to the ultimate career
- Resource Research for more information about a career opportunity
When a student takes their first step towards a new career with career exploration they become a Career Seeker. Before they can imagine a perfect career they need to know what to look for. Career Seeker Academy has a simple process to discover it.
The Career Seeker Roadmap has a repeatable framework for success. Each curriculum begins with EXPLORE, evaluates with MEASURE, and creates action with PURSUE.
We discovered that no matter what stage of career exploration a person is in, one underlying truth remains-
When you know WHO you are, you know WHAT to do.
Pursue opportunities with confidence! The Career Seeker portal delivers results for a good fit career opportunity as a green light which means “Go!” As a student discovers their passion and purpose and the career path to their dream career, they realize they can use more guidance. The Career Seeker program outlines an Outer Journey to help define milestones for pursuing their best fit career opportunity where they begin their career.
Get Started
Build a customized experience for your organization! Career Seeker Academy features include:
- Career Seeker Curriculum
- Core Passion Assessment and curriculum
- Career Seeker mobile app
- Branded portal
- Coming soon: MAGNETIC Sales & Marketing curriculum
- Portal administration for teachers and administrators
Recommended paths include:
- Self-study
- Classroom
- Workshop
- One-on-one coaching
Call 612-388-9220 for a conversation and an institutional quote.
Measure Opportunities. Compare Results.
Students will measure and align their personal driving forces of passion with possible career opportunities. They will measure with online assessments and customized reports.
When the results are in, they can now compare the results for the best career opportunity that matches who they are and what they want.
Outcomes that add value for the student during their journey:
- Satisfaction in evaluating career and job options for best fit
- Trust in utilizing techniques to weigh career options
- Excitement of knowing which opportunity is best for them
Measurement results that provide immediate feedback include:
- Core Passion Assessment 21-page report with a profile bar chart
- Core Passion Assessment Team report for classrooms
- Career Opportunity score with an animated rating
- Career Seeker Journal with documented progress and self-reflection notes
- Career Opportunity Score Board listing ranked Career Opportunity scores
When a student takes their first step towards a new career with career exploration they become a Career Seeker. Before they can imagine a perfect career they need to know what to look for. Career Seeker Academy has a simple process to discover it.
The Career Seeker Roadmap has a repeatable framework for success. Each curriculum begins with EXPLORE, evaluates with MEASURE, and creates action with PURSUE.
We discovered that no matter what stage of career exploration a person is in, one underlying truth remains-
When you know WHO you are, you know WHAT to do.
Measurement matters! Before something can change or be discovered, it must be measured for clarity. When a student is clear about who they are and what they want they are ready to measure career opportunities for best fit. The Career Seeker program begins with measurement to discover who the student is across six elements which creates the baseline for any comparison. Core Passion is one of those elements with an additional assessment for deeper discovery.
Get Started
Build a customized experience for your organization! Career Seeker Academy features include:
- Career Seeker Curriculum
- Core Passion Assessment and curriculum
- Career Seeker mobile app
- Branded portal
- Coming soon: MAGNETIC Sales & Marketing curriculum
- Portal administration for teachers and administrators
Recommended paths include:
- Self-study
- Classroom
- Workshop
- One-on-one coaching
Call 612-388-9220 for a conversation and an institutional quote.
Explore Who and What
Students will be guided to Explore the deeper energies of their personal Core Passion that is driving them to succeed in a career. They are exploring potential careers that match who they are and what they want. They will explore with online learning and videos.
Outcomes that add value for the student during their journey:
- Clarity of WHO they are with self-awareness
- Clarity of WHAT they want for a career
- Helps them to better understand their motivations to make informed career decisions
- Teaches them a life-skill for future career exploration
- Empowers confidence in making career decisions
Who needs the Career Seeker Academy?
- High school students seeking a career field
- College students choosing a major
- College graduates searching for a job and career
- People changing careers or re-entering the workplace
- Military personnel re-entering civilian life and aligning new skills for a career
- Professionals looking for tools to increase employee engagement
When a student takes their first step towards a new career with career exploration they become a Career Seeker. Before they can imagine a perfect career they need to know what to look for. Career Seeker Academy has a simple process to discover it.
The Career Seeker Roadmap has a repeatable framework for success. Each curriculum begins with EXPLORE, evaluates with MEASURE, and creates action with PURSUE.
We discovered that no matter what stage of career exploration a person is in, one underlying truth remains-
When you know WHO you are, you know WHAT to do.
Exploring takes many forms. A student may begin in the classroom but they continue exploring on their own. To follow the student on their journey, Career Seeker Academy provides an online portal for the classroom or browser (My Career Seeker), a mobile app for ad hoc queries (Career Seeker App), and a process to support casual exploration.
Get Started
Build a customized experience for your organization! Career Seeker Academy features include:
- Career Seeker Curriculum
- Core Passion Assessment and curriculum
- Career Seeker mobile app
- Branded portal
- Coming soon: MAGNETIC Sales & Marketing curriculum
- Portal administration for teachers and administrators
Recommended paths include:
- Self-study
- Classroom
- Workshop
- One-on-one coaching
Call 612-388-9220 for a conversation and an institutional quote.
Training? Delivered.
The key to measurable results is choosing training that supports the team’s Passion and the company’s Vision. Career Seeker Academy has select options for on-site training, online DIY learning, and year-long group workshops.
The Core Passion Codes provide the authentic communication which is necessary to create the vital relationship between leaders and their teams. The results occur when the Vision is translated into team accountability and individual Actions.
The teams continue to learn and evolve together to:
- Deliver sustainable results in record time
- Transform challenges into exciting team actions
- Energize the team to move in the right direction
Action is the last part of the Passion – Vision – Action tool. This is where the team applies the training to their work. Inspired, planned actions and activities that focus on your Vision will create the movements necessary for success to happen.
Get Started
Build a customized experience for your organization! Programs include:
- Career Seeker
- Leading with Passion
- Building Passion-Driven Collaborative Teams
- MAGNETIC Sales & Marketing
- Creating a Culture of Engagement
Call 612-388-9220 for a conversation and a quote.
Teams? Engaged.
It is essential to inspire your team with a shared, cohesive vision. The Passion-Vision-Action tool helps people embrace the vision and instill common values.
As a leader, what is your vision for the company? How are you communicating it? What are you doing to inspire and engage your team so they embrace and integrate your vision?
The Core Passion Codes provide the authentic communication which is necessary to create the vital relationship between leaders and their teams. The results occur when the Vision is translated into team accountability and individual Actions.
The teams continue to learn and evolve together to:
- Produce powerful communication
- Unleash real collaboration
- Ignite employee engagement with focus and clarity
Vision is the second part of the Passion – Vision – Action tool. A vision is a set of ideas that describe a future state. A good vision gives you a sense of inspiration and stretches the imagination.
Most people don’t know their company’s vision or they don’t understand it. They may feel so disconnected from it that they can’t explain how it relates to their job. The vision should not be hard to understand – either for customers or especially for employees.
When your Core Passion Codes drive your aligned and engaged energy, skills and talents, you are better able to support your company’s vision. You become very magnetic and engaged as you do what you do.
When you believe in your company’s vision, your personal Core Passion Codes have a target to focus on. This focused energy becomes magnetic and draws your clients to you so they can be part of the vision you feel so passionate about.
If you don’t know what your company’s vision is, this is the time to find out and connect to your company’s Vision.
Get Started
Build a customized experience for your organization! Programs include:
- Career Seeker
- Leading with Passion
- Building Passion-Driven Collaborative Teams
- MAGNETIC Sales & Marketing
- Creating a Culture of Engagement
Call 612-388-9220 for a conversation and a quote.
Passion? Measured.
The Career Seeker Academy is the global leader in the measurement of passion and applying it to career/workplace development and life’s decisions.
In a nutshell,
Career Seeker Academy is all about harnessing the energy of passion for employee engagement strategy. We measure the energy of the human spirit (passion) and link it to the energy of business.
The Core Passion Assessment is the only tool available that measures an individual’s passion and allows the application of that data to career opportunities and life’s decisions. It is the foundation and pre-requisite for all Career Seeker Academy programs.
Career Seeker Academy brings measurable results to an organization, such as:
- Increases the engagement between the individual’s job and the company’s goals
- Better talent management
- Achieve higher productivity
Career Seeker Academy brings measurable results to an individual, such as:
- Find meaning in almost any assignment, job or work relationship
- Improved performance
- Navigate their career path in the present and into the future
About the Core Passion Assessment
This validated assessment determines which of the 12 unique Core Passion Codes best describe the energies that drive them to do what they do. The discovery of their own personal Codes becomes a powerful resource for guiding the individual to expand their self-knowledge and apply their new understanding to opportunities and decisions that will allow them to be the best they can be at work and in life.
A robust 21-page report is generated for the individual that includes:
- Core Passion Profile graph of an individual’s 12 Core Passion Codes—the Top 5 and 7 Supporting Codes
- A detailed summary of each of their unique Core Passion Codes
- Core Passion Matrix highlighting each of the 12 Codes
- Core Passion Quick Study Guide that accelerates the application of the data
- The background of the Core Passion Assessment, including who developed it, why it was developed
The Core Passion Assessment experience can be customized and the reports configured for large group settings. There is also a team report of the team’s driving behaviors by Code. The assessment can also be easily incorporated into existing Career and Employee Development curricula.
Career Seeker Academy begins everyone’s journey with the Core Passion Assessment. It is the prerequisite for all programs. Everything starts with PASSION!
Passion Vision Action Tool
The Passion-Vision-Action tool is a key part of the curriculum in Career Seeker Academy programs. This tool is a series of unique activities to integrate and apply the Core Passion Codes to achieve powerful results.
Get Started NOW. It’s time!
Here is more information to engage your team. Build a customized experience such as training, keynote, and one-on-one coaching for your organization! Programs include:
- Career Seeker
- Leading with Passion
- Building Passion-Driven Collaborative Teams
- MAGNETIC Sales & Marketing
- Creating a Culture of Engagement
Call 612-388-9220 for a conversation and a quote.
Switching careers? Looking for an Encore?
Create your own destiny that supports your passion and purpose. Learn how and where to re-invent yourself.
Career Seeker helps you discover what is important to you and how much an opportunity will support you. Discover where you can add skills to match your aptitudes.
What are you feeling called to do? What is your legacy? Do you feel fulfilled every day? It isn’t all about a job. Opportunities are everywhere. Do you want to volunteer, build a business, mentor, or create works of art? There are unlimited opportunities. Career Seeker helps you evaluate them to find the best fit for you.
Explore Opportunities with Career Seeker
When you take your first step towards a new career or opportunity, you become a Career Seeker. Have you ever imagined what the perfect opportunity for you would look like? Would you like a simple process to discover it?
The Career Seeker Roadmap has a repeatable framework for your success. It’s a 3-step process designed to help you Explore, Measure, and then Pursue many careers that may be perfect for you.
We discovered that no matter what stage of life you’re in, one underlying truth remains-
When you know WHO you are, you know WHAT to do.
About Career Seeker Academy
We created and developed a valid and reliable tool to measure your inner passion, what drives you, and a proven system to give you words for your WHY –why you do what you do. When you know your WHY, you can move forward with inspiration, clarity, and direction on any path you choose.
So what is our WHY? WHY did we decide to move forward to focus on helping people find their dream career? We discovered a major problem in today’s Career Seeker search! The problem for people today is finding a career that will be engaging, practical, prosperous, and truly fulfilling. Career Seekers don’t want to settle for just any career today. As we became more aware of this overwhelming problem in today’s culture and economy, we set out to find solutions.
The missing element is aligning your passion with your knowledge and skills. So we created the Career Seeker Academy to guide you in developing an awareness of the powerful energy that drives you. We show you how to use that energy with your knowledge and skills so you can make the best career decisions possible.
Our vision is to provide a fresh, valuable new perspective for you that will enhance what you already know about yourself and your intended career direction. We are going to take you on a journey to explore, measure and pursue the key elements of WHO you are and WHAT you want to do.
How it works
- Online learning
- Do-It-Yourself (DIY) Video Modules
- Online assessments
- Immediate feedback/reports
Take Career Seeker with you
- Mobile app
- Explore careers in the moment
- Show your friends
- Language of Core Passion pdf
Start Now
Learn more about the Career Seeker program and the Core Passion Assessment. Select the NEXT STEP button below.
Already on the job? Ready for passion and purpose?
Explore possibilities and opportunities that bring you closer to your goals. Learn where to develop.
Ever hear that you are too good at your current job to be promoted or to transfer to a new position? Do you wait to be recognized and rewarded with training or challenging projects? Take charge of your destiny and develop yourself into the best possible you. Learn where to add skills to match your aptitudes and passion.
Career Seeker helps you discover what is important to you and how much an opportunity will fulfill you. You can compare career opportunities to see which one is a better fit.
Explore Opportunities with Career Seeker
When you take your first step towards a new career opportunity, you become a Career Seeker. Have you ever imagined what the perfect opportunity for you would look like? Would you like a simple process to discover it?
The Career Seeker Roadmap has a repeatable framework for your success. It’s a 3-step process designed to help you Explore, Measure, and then Pursue many careers that may be perfect for you.
We discovered that no matter what stage of life you’re in, one underlying truth remains-
When you know WHO you are, you know WHAT to do.
About Career Seeker Academy
We created and developed a valid and reliable tool to measure your inner passion, what drives you, and a proven system to give you words for your WHY –why you do what you do. When you know your WHY, you can move forward with inspiration, clarity, and direction on any path you choose.
So what is our WHY? WHY did we decide to move forward to focus on helping people find their dream career? We discovered a major problem in today’s Career Seeker search! The problem for people today is finding a career that will be engaging, practical, prosperous, and truly fulfilling. Career Seekers don’t want to settle for just any career today. As we became more aware of this overwhelming problem in today’s culture and economy, we set out to find solutions.
The missing element is aligning your passion with your knowledge and skills. So we created the Career Seeker Academy to guide you in developing an awareness of the powerful energy that drives you. We show you how to use that energy with your knowledge and skills so you can make the best career decisions possible.
Our vision is to provide a fresh, valuable new perspective for you that will enhance what you already know about yourself and your intended career direction. We are going to take you on a journey to explore, measure and pursue the key elements of WHO you are and WHAT you want to do.
How it works
- Online learning
- Do-It-Yourself (DIY) Video Modules
- Online assessments
- Immediate feedback/reports
Take Career Seeker with you
- Mobile app
- Explore careers in the moment
- Show your friends
- Language of Core Passion pdf
Start Now
Learn more about the Career Seeker program and the Core Passion Assessment. Select the NEXT STEP button below.
Graduated? Fresh start?
Are you at the starting gate? Take control of your career exploration by selecting a career path that supports you. Save time, effort, and frustration. Learn where to start.
Ever hear someone give you their opinion about what career you should explore? Who do you listen to? Learn how to create your own opinion of what career is best for you. Discover your passion and purpose while exploring careers with the Career Seeker program.
Career Seeker helps you discover what is important to you and how much a career will support you. You can compare career opportunities to see which one is a better fit.
Take the First Step with Career Seeker
When you take your first step towards a new career with career exploration you become a Career Seeker. Have you ever imagined what the perfect career for you would look like? Would you like a simple process to discover it?
The Career Seeker Roadmap has a repeatable framework for your success. It’s a 3-step process designed to help you Explore, Measure, and then Pursue many careers that may be perfect for you.
We discovered that no matter what stage of life you’re in, one underlying truth remains-
When you know WHO you are, you know WHAT to do.
About Career Seeker Academy
We created and developed a valid and reliable tool to measure your inner passion, what drives you, and a proven system to give you words for your WHY -why you do what you do. When you know your WHY, you can move forward with inspiration, clarity, and direction on any path you choose.
So what is our WHY? WHY did we decide to move forward to focus on helping people find their dream career? We discovered a major problem in today’s Career Seeker search! The problem for people today is finding a career that will be engaging, practical, prosperous, and truly fulfilling. Career Seekers don’t want to settle for just any career today. As we became more aware of this overwhelming problem in today’s culture and economy, we set out to find solutions.
The missing element is aligning your passion with your knowledge and skills. So we created the Career Seeker Academy to guide you in developing an awareness of the powerful energy that drives you. We show you how to use that energy with your knowledge and skills so you can make the best career decisions possible.
Our vision is to provide a fresh, valuable new perspective for you that will enhance what you already know about yourself and your intended career direction. We are going to take you on a journey to explore, measure and pursue the key elements of WHO you are and WHAT you want to do.
How Career Seeker works
- Online learning programs
- Do-It-Yourself (DIY) Video Modules
- Online assessments
- Immediate feedback/reports
Take Career Seeker with you
- Mobile app
- Explore careers in the moment
- Show your friends
- Language of Core Passion pdf
Start Now
Learn more about the Career Seeker program and the Core Passion Assessment. Select the NEXT STEP button below.
Library

Magnetic Sales and Marketing Index
BACKNEXTIntroduction to MAGNETIC Sales & Marketing Introduction to Magnetic Sales and Marketing Foundation Desired OutcomesModule 1: Know Your Self Know Your Self Magnetic Skill Passion in Action Magnetic Energy AssessmentModule 2: Know Your Customer Introduction Knowledge Magnetic Skill Passion in Action The CloseModule 3: Know Your Companies Brand Promise Knowledge Magnetic Skill: Four Areas of a Brand Promise Passion in Action: Power of Focus Magnetic Sales AssessmentModule 4: Know your Company’s Vision Know your Company’s Vision – Introduction Alignment Inside your Company Engagement Outside of your Company Passion in Action: Express your Company’s Vision The CloseModule 5: Know Your Personal Success Vision Imagine your Vision – Knowledge Magnetic Skill – First See the Fire Passion in Action – Creating Your Personal Success Vision The CloseModule 6: Know Your Products and Services Customer Experience Magnetic Skill: Value and Promise of Your Products Passion In Action: Live Your Customer’s Experience The CloseModule 7: Know Your Timelines Introduction: The Action Plan Knowledge: Magnetic Sales Funnel Magnetic Skill: From Prospect to Customer Passion In Action: Moving Through the Funnel The CloseModule 8: Know Your Industry’s Environment Know your Industry Magnetic Skill: Following Shifting Trends Passion In Action: Magnetic Trends Tracker The CloseModule 9: Know Your Future Knowledge: Magnetic Energy System Magnetic Skill: Belief Bridge to the Future Passion in Action: Next Steps The CloseModule 7 – Magnetic Skill
From Prospect to Customer
BACK NEXT
Examples of Sales Funnels
- Leads
- Prospects
- Sales Presentation
- Sales Close
Many people have no idea how long it takes to turn a prospect into a profitable customer. Each product and service has its own unique timeline.
It’s important to first understand your company’s operations and the prospecting timeline for successful sales within your organization. You can also develop your standard sales prospecting timeline from successful past experiences.
Begin this process by picking a recent customer that resulted in a successful sale. Using your Magnetic Sales Funnel template, break down the key activities you went through and the timelines that resulted in the successful sale.
Your goal should be to establish the specific activities that were the most time-consuming. Then you can determine a way to shorten the time spent on that particular activity. Most people are surprised to find that a couple of activities take the majority of the time.
By knowing this, you can change your strategy and create a more efficient effective process that will be more magnetic.
Think of a recent customer that resulted in a successful sale as you complete Activity #19. Write your happy customer’s name in the space. This keeps you connected and focused on that particular customer.
In each stage, list the activities and the time it took for each activity. Really pay attention to the resulting outcome that qualified your prospect to move through the sales funnel to the next stage of the process.
We’ve included four stages for the Magnetic Sales Funnel. Your sales process may have more stages; so customize the sales funnel to your own unique process. Be sure to write in a name for your happy customer. It will help you remember and focus on all the aspects of this successful sale.
Module 7 – Introduction
The Action Plan
BACK NEXTObjective: Knowing your timelines is a key element to be in the natural organic flow of your company’s organizational process. You want to put your customer in the correct flow of the process when the customer has a need. It’s important to locate and educate your customers about your company’s timelines while promoting your products, services, and organizational processes to prepare them for timely decisions so they can experience ultimate successful outcomes.
You may want to print it and save it in a 3-ring binder along with the other modules.
In Modules 1 through 3, you learned how to work with The Passion of MAGNETIC Sales & Marketing. We explored knowing yourself, knowing your customer, and knowing your Company’s brand promise.
Modules 4 through 6 worked with The Vision of MAGNETIC Sales & Marketing. We explored knowing your company’s vision, knowing your personal success vision, and knowing your products and services.
Now we are at the 3rd point on the Passion Vision Action triangle. Modules 7 through 9 work with The Action of MAGNETIC Sales & Marketing. We will explore knowing your timelines, knowing your industry’s environment, and knowing your future.
Module 5 – Magnetic Skill
First See the Fire
BACK NEXTFirst see the fire, and then strike the match!”~ Merlin
To begin a Vision, access your desires, dreams, wishes or fantasies. What is it you want, need and desire? This is a place where logic may not understand how to achieve the results. Ask yourself, “What is it I want? What do I need? What is my burning desire? What do I dream of having or achieving? Another method to create your vision is to ask yourself, “How do I want to feel?”
Begin with the end in mind. . .
Magnetic Skill Tools – Focus 4: Personal Vision Success Key
We’ve given you a new Magnetic Skill Tool – the Core Passion Focus 4. This is a personal vision success key! As you can see in the illustration to the right, everything you are connected to and everything you do is bridged in these quadrants of your life. The quadrants include Health/Wellness, Relationships, Business/Career/Financial, and Spiritual.
The Core Passion® Focus 4 is a template for balance. When any of these areas of your life is out of balance (either too much or too little), it affects the other three quadrants.
Such as, if your work life is overbalanced and overstressed, it affects your health, your relationships and your connection to your spirit.
In your Activity Journal, write what you want, need or desire in each area. How do you want to feel in each area? Use the Feelings Chart in your journal to put words to the feelings you are reaching for as you accomplish your Personal Success Vision.
Module 4 – Know your Company’s Vision
Introduction
BACK NEXTYou may want to print it and save it in a 3-ring binder along with the other modules.
Objective: Knowing your company’s Vision is a key element of your success. Using this information gives you a place to develop and shine as a valuable team member of your company’s success by using your unique gifts, skills and talents.
INTRODUCTION
Modules 1 through 3 worked with The Passion of MAGNETIC Sales & Marketing. We explored knowing yourself, knowing your customer, and knowing your Company’s brand promise.
Modules 4 through 6 work with The Vision of MAGNETIC Sales & Marketing. We will explore knowing your company’s vision, knowing your personal success vision, and knowing your products and services.
KNOWLEDGE
Knowing your company’s Vision is a key element of your success. Using this information gives you a place to develop and shine as a valuable team member of your company’s success by using your unique gifts, skills, and talents.
Some companies have a difficult time differentiating a vision from a mission – not just in wording, but in the concept. A mission is a statement of why an organization exists. A vision is a set of ideas that describe a future state. A good vision gives you a sense of inspiration and stretches the imagination. Most people don’t know their company’s vision or they don’t understand it. They may feel so disconnected from it that they can’t explain how it relates to their job. The vision should not be hard to understand – either for customers or especially for employees.
When your Core Passion Codes drive your aligned and engaged energy, skills and talents, you are better able to support your company’s vision. You become very magnetic as you do what you do. When you believe in your company’s vision your personal Core Passion Codes have a target to focus on. This focused energy becomes magnetic and draws your clients to you so they can be part of the vision you feel so passionate about.
In your Activity Journal, write the current Vision or goal for your company. If you don’t know what it is, this is the time to find out and connect to your company’s Vision.
Module 2 – Magnetic Skill
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When you understand your customer and serve your customer, your customer will respond. To learn what your customer really needs, you must watch them, talk with them, and listen to them. You must be sure you understand their concerns and overall business issues. When you understand the broad environment your customer lives in on a day-to-day basis, as well as their issues and concerns, you can apply the creative efforts necessary to design a compelling solution that will be successful.
There are two ways to view every element of your business from your customer’s perspective: Stand in their shoes and see through their eyes.
1. Stand in your Customer’s Shoes
Have you stood in THEIR shoes – literally, repeatedly? Don’t assume!
Describe your ideal customer right down to their shoes. What do they look like? What are their physical characteristics – right down to their shoes? What are their Emotional Characteristics? What do they love to do? What is their biggest problem? What do they value? What are their Employment Characteristics? What is their job title? Where do they work? How much money do they make?
“The challenge is to view every element of every part of the business through the customer’s lens; to literally redefine each element from the customer’s perspective.”Tom Peters, Author In Search of Excellence
2. See Through your Customer’s Eyes
Have you looked through THEIR eyes? What do they want? When you see through your customer’s eyes, you understand your customer. The inner nature of your customer’s actions becomes crystal clear. In understanding your customer, you will better understand how to respond with your own actions and activities. This presence of understanding alters the way you behave.
Describe what your customer wants, needs, and expects. What does your customer want? What does your customer need? What does your customer expect?
Introduction to MAGNETIC Sales & Marketing
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You may want to print it and save it in a 3-ring binder along with the other modules.
Welcome to MAGNETIC Sales & Marketing
We believe “When you know WHO you are, you know WHAT to do.”
Core Passion has a system for moving Magnetic energy into profits. . .

In our Core Passion profitable energy system, you will learn there are three powerful energy points for creating success. Each point is essential for your success as you work through the Passion Vision Action™ System.
These are the three powerful energy points for creating success:
It’s very important to have a clear VISION of WHAT you want; it is so much easier to get somewhere when you know where you are going.
ACTION – is HOW you’re going to get to your vision. Inspired, planned actions and activities that focus on your Vision will create the movements necessary for your success to happen.
PASSION – is WHO you are. Passion is an energy source. Passion is the most powerful fuel source for success. Passion is the human energy that powers business energy. Passion moves things to happen – passion creates profit. In this program, we will share with you how consciously using this energy source of passion can create profits in your life and magnetize the customers you want to work with.
Remember – When you know WHO you are, you know WHAT to do.
So let’s get started with the first energy point – PASSION.
Library

[interactive]

Career Seeker Journal
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Be sure to print your Career Seeker Journal PDF with the link below. You will be recording your results as you complete your journey.
Library

Pursue!
BACK NEXTCareer Path Outer Journey Pursue Results Personal Learning Program Career Readiness Journey ReflectionsLibrary

Measure!
BACK NEXTIntroduction to Measure Career Opportunity Report Compare OpportunitiesLibrary

Outer Journey – Career Opportunity
BACK NEXT Introduction to Career Exploration About Building your Career Opportunity Tour of Careers How to Build your Career Opportunity Create First Career Opportunity Building Another Career Opportunity Create Second Career OpportunityLibrary

Inner Journey – Core Passion Codex
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Measure Again
BACK NEXTNext, select the other Career Opportunity Statement so you can compare to each of these statements you selected on the Core Passion Codex by picking a rating from 1 to 7. The statements you picked in the Reflection Points describe what is important to you and what makes you feel authentic. The Career Opportunity statement describes a potential career. You are measuring your Career Opportunity statement to your personal Codex standard.
How to use My Career Seeker
BACK NEXT This e-learning program is designed to guide you at each step in your journey. You have videos, articles and your Career Seeker Journal to work with the lessons.Career Seeker Navigation
Next and Back bar: use the red arrow buttons to go forward or back one step in the lesson.

Career Seeker Lessons
Complete the Career Seeker Lessons in the Library by starting at the top of the left list (modules). Click on a module to make it turn gold.The right pane will display that module’s lessons. Complete the lessons in order by first clicking on the top lesson.Be sure to click the red NEXT arrow to advance through a lesson in the right order so you don’t miss a step.If you need to restart a module, go to the Library, select the module, then click on the lesson you were working on. Advance with the red NEXT arrow until you are where you left off.Career Seeker Journal
Be sure to print out your Career Seeker Journal so you can complete it as you work on each lesson.Journey Reflections
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Congratulations on completing the My Career Seeker program. You have come a long way from where you started.
Reflect on how you felt when you started the program by reading your journal. Knowing what you know now, how confident do you feel about exploring careers? Are you ready to ask smart questions as you explore, measure, and pursue the career of your dreams?
Nothing stays the same for long. When might you change your Core Passion Codex responses? Did you have a change in values or skills? Did you have a major transition in your life? Did you discover a new passion you hadn’t considered before?
For example, if you completed an internship over the summer and found that you love helping people get better at the hospital perhaps your Core Passion Code, Service is more important now and you want to change your statement ratings on Reflection Point 4.
When you change your Core Passion Codex standards, be sure to reevaluate your Career Opportunity Statements to see if they score as high as they did before.
The career market evolves quickly. Perhaps a job that didn’t exist before is available due to the wonders of technology or world changes. Is it right for you? This is a good time to measure it as a new Career Opportunity. After completing the My Career Seeker program you have a more confident point of view on which careers support you.
Career exploration is more fun when you have the right tools take with you. You have the Core Passion Codex with the Career Opportunity Statement builder, a Personal Learning Program, and a Career Readiness Plan.
Best of luck in your journey.
Inner and Outer Journeys
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Inner Journey – Core Passion Assessment
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Introduction
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Welcome
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