MAGNETIC Sales and Marketing e-Book

MAGNETIC Sales & Marketing

We believe “When you know WHO you are, you know WHAT to do.”

Core Passion has a system for moving MAGNETIC energy into profits. . .

In our Core Passion profitable energy system, you will learn there are three powerful energy points for creating success. Each point is essential for your success as you work through the Passion Vision ActionSystem.

These are the three powerful energy points for creating success:

PASSION – the powerful Core Passion® energy that drives you –

VISION – the burning desire energy to achieve something you value (profits) –

ACTION – a series of focused activities to create the movement necessary for profits to happen

It’s very important to have a clear VISION of WHAT you want. It’s so much easier to get somewhere when you know where you are going.

ACTION is HOW you’re going to get to your vision. Inspired, planned actions and activities that focus on your Vision will create the movements necessary for your success to happen.

PASSION is WHO you are.   Passion is an energy source. Passion is the most powerful fuel source for success. Passion is the human energy that powers business energy. Passion moves things to happen – passion creates profit.

In this program, we will share with you how consciously using this energy source of passion can create profits in your life and magnetize the customers you want to work with.

Remember – When you know WHO you are, you know WHAT to do.

So let’s get started with the first energy point – PASSION.

The foundation for The Passion of MAGNETIC Sales & Marketing is building relationships. First, you must build a relationship with yourself – knowing who you are. From there, you build a relationship with your customer and your company. Passion is the magnetic energy that creates profits.

You are selling everyday all of the time. You may be communicating with a customer, a co-worker, a vendor, or a family member. You’re communicating to influence, promote, or persuade someone about a product, a service or an idea. Communicating with magnetic energy happens when you know who you are. Knowing who you are inspires you to be authentic and magnetic.

There are a total of 9 modules in MAGNETIC Sales & Marketing


  • Know Your Self (be the expert)
  • Know Your Customer (stand in the customer’s shoes)
  • Know Your Company’s Brand Promise (your authentic message)


  • Know Your Company’s Vision (be clear of what is expected of you)
  • Know Your Personal Success Vision (what you want)
  • Know Your Products and Services (be able to educate the values)


  • Know Your Timelines (when is the best time)
  • Know Your Industry’s Environment (where you are)
  • Know Your Future (be in the flow)

To develop your knowledge and skills, we’ve divided each module into 3 sections. The first section is KNOWLEDGE – what you need to know about that module. The second section is MAGNETIC SKILLS – what you need to develop to become magnetic. The third section is PASSION IN ACTION – how to apply the knowledge and skills to sales and marketing.

In this program, you will EXPLORE – who you are, who your customer is, and what your company is promising. You will MEASURE -what drives you, what you know about your customer and what drives them, and the brand promise of your company. And then you can PURSUE – the knowledge and skills of becoming authentic and magnetic. This all starts with knowing who you are! You will learn the secrets of passion, profits, and magnetic energy and how to use it in your sales and marketing.

Profit is one of the most desired outcomes.

Let’s talk about Profits

Most of the time in business, profit is associated with money. In sales and marketing, you are usually focused on the money numbers. In the dictionary, one of the definitions of the word profit is a valuable return, a GAIN. As you think about the profits you get from selling, what else do you want in addition to financial success?

  • Pride and Fulfillment
  • Return on your time and expertise investment
  • Win-win experiences
  • Emotional rewards

All business success starts with sales and marketing. All businesses need to have their products and services represented by trained experts that carry the message of the company with passion, pride and support. Core Passion® MAGNETIC Sales & Marketing is where you learn to communicate with magnetic energy with your clients and customers in “real world” selling. This will lead to profits and authentic sales success.

Remember, when you know WHO you are, you know WHAT to do.

Getting Started

PIA-300pIf you are ready to apply passion to your life and business . . . it’s time to get started MAGNETIC Sales & Marketing. The Passion in Action journey begins with PASSION, continues with VISION and completes with ACTION.

To learn more about registering for the e-learning course, MAGNETIC Sales and Marketing, click here.